February 19, 2008...9:53 pm
2008 - The Year of the Podcast?
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Emarketer has some new data on Podcast subscribers. Turns out that not only are the number of subscribers growing but they cover quite a wide demographic.
“They don’t all listen to the same programs, they don’t all use iPods, and they don’t all come from the same background.
They are podcast users, and they defy clear-cut connections between usage and factors such as gender, age and income level.
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More delicious data here. I really think Podcasts are the indie distributors best friend.
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