CollegeHumor and MTV Pair Up

ValleyWag is reporting:

“CollegeHumor and MTV plan to launch a TV show together. In the finished pilot, the Tumblr-popular Jake Hurwitz and Amir Blumenfeld host, rolling clips between skits like the one in the clip below. Sam Reich plays College Humor cofounder Ricky Van Veen. Word has it CollegeHumor insisted on getting online distribution rights and that MTV readily complied.”

It seems like this path – develop it online, build a following, migrate to TV – is getting some serious traction. The big test will come when these shows actually make it to air. Will they fair any better than pilots that were developed in the traditional manner?

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