MySpaceTV Launches Another Show
The Hollywood Reporter is, um, reporting that MySpaceTV is launching another original series (after “Roommates”, “Prom Queen” and “quaterlife”) called “Special Delivery.”
It’s a reality/hidden camera show that is being sponsored by Frito-Lay:
“The series initially will be sponsored by Frito-Lay/Cheetos, which will be featured in an episode around April 1 and will lend its branding to the show’s Web page at myspace.com/specialdelivery. The episode will feature a man with two broken arms asking a flower delivery person to feed him the snack food. ”
While I applaud all attempts to create original, sponsored content outside of the traditional TV markets, I do wish the content itself were a bit more, well, original.
You can check out a sample episode.