MyMediaMusings

Ever since Pop17 broke the news that YouTube was going to be getting in on the Livecasting business, there’s been lots of talk about what might happen to the existing players (justin.tv, mogulus, ustream, etc).

Valleywag has a few responses from those players and they certainly put up a brave front.  The general consensus is that if/when YouTube makes their move, they’re going to take over the marketplace much like they have for UGC video in general.

My question is, does Livecasting really matter?  We’ve just spent the past few years falling in love with TiVo and DVR’s that mean we never have to put up with pre-determined schedules.  So why does anyone think that people are suddenly going to flock to livecasts online?  We already have all sorts of live video conferencing but Livecasting is about one-way video, not chat.

I can see why folks might “tune in” for live sports events (like what g0211.com is doing) but not for the sorts of things we are already recording off the TV.