Generate More Financing
Generate, an LA-based production/management company focusing largely on New Media, has secured another $6M in financing.
NewTeeVee: “The two-year-old company, which was previously self-funded, has an impressive roster of web stars signed, among them the Blame Society (Chad Vader), Clark Duke (Clark and Michael), Improv Everywhere, and Kathleen Grace (The ‘Burg, The All-for-Nots). ”
PaidContent: “The company competes against the likes of other hybrid digital studios which also work as financiers and/or managers of talent. Certainly 60Frames, also based here in LA, is one. To some extent, Deca, also based in LA, is somewhat competitive, so is ManiaTV, which moved recently from Denver to LA. Only Generate is not trying to build a destination site and the talent management side is something others don’t dabble in that much.”
I think combining management and production is smart, but not having a destination site is the brightest decision.