The Economist Explains How to Beat Pirates
Yet in Britain music file-sharing seems to be in decline even though a graduated-response law has yet to be introduced. The country also boasts one of the broadest selections of legal music services: Spotify and Comes With Music were both launched there before most other countries, and two of Britain’s biggest internet-service providers have borrowed TDC’s bundled-music model. This suggests that when it comes to discouraging music piracy, carrots may in fact be more important than sticks.
All of this offers a lesson for other types of media, such as films and video games. Piracy thrives because it satisfies an unmet demand. The best way to discourage it is to offer a diverse range of attractive, legal alternatives. The music industry has taken a decade to work this out, but it has now done so. Other industries should benefit from its experience—and follow its example.
Sure, there isn’t a lot new in this Economist piece but it is nice to see one of the most respected magazine’s out there lay it all out in a clear format. While this will likely have little effect on the actions of the RIAA and the MPAA, it certainly adds fuel to those arguing that there is simply a better, new way to do business.