In rolling out Bubbly, Mr. Clayton plans to skip North America and Europe and focus on fast-growing, mobile-savvy markets such as India, Japan and Brazil.

A sort of spoken version of Twitter is taking India by storm but what’s more interesting is that the Silicon Valley based makers have no interest in sharing it with North America or Europe because, well, we can’t handle it.

We like to think of the US as being on the cutting edge of technology but all you have to do is spend ten minutes in South Korea to realize just how far behind the times we have fallen.

There will be entire societies that simple never get mired down in the wreckage of the industrial age and will move straight from agricultural to digital – this will not happen in America and that’s just a bummer.